About Armstrong's

Passionate about cars, driven by people.

Today’s experience of buying a car begins online. But the experience of finding the right car happens at Armstrong’s. Over and over again.

The second you walk into a showroom our attention is all yours. We want to know you, as much as we know cars. We’re car people, but more than that we’re people people. Building relationships so we can be here for you at every change in life.

From family Subaru to freedom Porsche, you’re now part of a premium world. A place to stop for a chat, coffee, or car grooming. A club for the latest news, test drives, and VIP events. A team ready to delight from day dot.

We’re more than just talk. With an extensive range of vehicle brands in Auckland, Wellington, Christchurch & Dunedin, under one private network, every potential is possible.

Armstrong’s offering is more than one-off; it’s lifelong. Looking after you and looking out for you, premium to us goes beyond the car. Premium is an experience.

Our Community

We have a firm belief that the driving force behind the businesses success isn’t just cars, it’s people. That’s why we are always looking for new ways to give back to our communities. Armstrong’s is currently involved in a number of sponsorships; from supporting local and international athletes, sporting and recreational events to charitable organization partnerships. Driven by people. That’s Armstrong’s.

Careers with Armstrong's

We strive to set the industry benchmark in human resource management – supporting our people with development opportunities and challenging them to grow – creating a high-performance culture that recognises and rewards success. Our organisational culture has been defined by our passion, dedication, trust, connection and respect for the products we sell and the people we sell them to. Find out more about what it means to be part of the Armstrong’s team.

Armstrong's Group Office

Armstrong’s Group Office supports the dealer network across Finance & Payroll, Operations, Marketing & Design, HR & Recruitment and IT functions. The office is located in Mt Wellington, Auckland. Our group of experts are backed by years of field experience, and as well as delivering daily operational support the team exists to establish long-term strategic plans for the groups continued success and growth.