More Cars. More locations. More convenience. More Armstrong's.

New Zealand motorists will have access to an even broader range of vehicles, dealerships and servicing options as Armstrong’s welcomes established Auckland automotive businesses into its national network.

Armstrong’s has completed the acquisition of Eagers Automotive’s New Zealand franchised operations, including North Harbour Ford, John Andrew Ford, John Andrew Mazda, Manukau Nissan and Manukau MG, alongside associated service centres and trade parts operations.

Armstrong’s believes New Zealand motorists are entering a period of unprecedented choice, and this acquisition positions the company to help customers navigate that future. The expansion means greater access to new and used vehicles across an increasingly diverse range of brands, backed by an extensive nationwide network of sales, servicing and aftersales specialists.

The acquisition significantly expands Armstrong’s presence across Auckland, particularly on the North Shore and in South Auckland, while introducing Ford and MG to its portfolio and strengthening its representation of existing automotive brands.

Armstrong’s now represents more than 25 global automotive brands across 25-plus dealerships and more than 60 brand locations, including satellite service, parts and panel centres. With over 2,500 vehicles in stock and a team of more than 1,000 employees, the Group offers New Zealand motorists an extensive range of vehicles, supported by a nationwide network of automotive specialists.

Armstrong’s Executive Director Rick Armstrong said the expansion reflects the Group’s longstanding focus on customers, people and building a business that continues to evolve with New Zealand motorists.

“Buying a vehicle is a significant decision, and we want to make that experience as straightforward and enjoyable as possible, whether someone is purchasing their first car, upgrading their family vehicle or looking after a car they’ve owned for years.

“We’re particularly proud to be taking on some of Auckland’s most recognisable automotive dealership sites, including landmark facilities in Grey Lynn, the North Shore and Manukau. These dealerships have a long history in their communities, supported by experienced teams who have built strong relationships with generations of customers.

“We’re delighted to welcome those teams into Armstrong’s and look forward to building on their legacy while investing in their future success.”

Armstrong’s Chief Executive Officer Troy Kennedy said the acquisition would allow the Group to further invest in the services and experiences customers increasingly expect.

“While many industries have spent the last few years talking about uncertainty, we’re seeing something different. Consumers are taking longer to decide, they’re researching more than ever, and they want trusted advice. That’s where scale and experience become increasingly important.

“Customers want choice, convenience and confidence when purchasing and maintaining a vehicle. They also expect the experience to be consistent, whether they’re engaging with a dealership in person or online.

” Expanding our network allows us to bring together an even wider range of vehicles and brands, greater specialist expertise and more convenient servicing locations, while continuing to invest in the technology, facilities and people that support our customers.

“Importantly, our growth creates opportunities to deliver a more connected experience across the Group, making it easier for customers to find the right vehicle, access the right services and maintain their relationship with Armstrong’s throughout their ownership journey.”

The acquisition adds six service centres and a trade parts operation to Armstrong’s existing network, further expanding its capability to support customers beyond the initial vehicle purchase.

Kennedy said the acquisition also reflected Armstrong’s confidence in the long-term future of the New Zealand automotive market.

“There has never been more choice available to New Zealand motorists. Whether it’s petrol, diesel, hybrid, plug-in hybrid or fully electric vehicles, customers have access to a wider range of brands, technologies and price points than ever before.”

The newly acquired dealerships will begin operating under Armstrong’s ownership from 1 November 2026, with existing teams continuing to support customers and a focus on a smooth transition.